since 1993

colophon

Project created with original ideas and knowledge (situation Mach 2023)

148,190 working hours

1,459,000 road kilometers driven

212,650 km of field work on foot

3,179,400 meters of cumulative ascent (comparable to over a thousand climbs from sea level to the summit of Triglav)

Carniolan honey bee (the project’s mascot – created by Veronika Burger)

The Burger Landmarks project (MojaSlovenija.si) and the evolution of its naming (1993-2026)
The Burger Landmarks project (www.burger.si) is one of those rare digital projects that did not just document space, but reimagined it. At a time when the web was in its infancy, when digital cameras were a rarity, and panoramic photography was a technical challenge for a narrow community of enthusiasts, the project established standards that we take for granted today. Its historical significance stems from three key dimensions: pioneering technological innovation, systematic national documentation, and international professional recognition.

1. A pioneering project for spatial presentations on the web
When the idea for interactive spatial documentation was born in 1993, the world did not yet know the concept of web maps, street-level navigation, or 360-degree virtual tours. The first panoramic captures of waterfalls, watercourses, and city centers were created during a period when producing a single panorama was a lengthy manual process, and the web offered only a limited graphical experience. Nevertheless, by 1996, the project had established a comprehensive web presentation of Slovenia, which was the first such extensive and systematic digital spatial collection in the world.

This early implementation of virtual reality in the display of heritage was also recognized in the international professional community, which only began developing similar projects in the late 90s and the first decade of the 2000s. Lectures and professional contributions, such as Sao Paulo (2004), Quebec (2016), and many others, placed the project in a global context as a reference case, proving that an individual with professional knowledge, perseverance, and vision can create digital infrastructure of national importance.

2. Evolution of naming as a reflection of conceptual expansion
Waterfalls – "Slovenia, Land of Waterfalls"
The first chapter of the project emerged from field work that began in 1994. Documenting waterfalls was a natural starting point: waterfalls are visually striking, geographically diverse, and symbolically powerful. The name "Slovenia, Land of Waterfalls" served a dual function:

  • it emphasized the exceptional natural wealth of the country,
  • it created a recognizable identity for the first thematic segment.

This naming became synonymous with the initial phase of the project and is frequently cited in professional circles as an example of early thematic digital geography.

Cities – "City Views" (originally "City View")
As documentation expanded to urban environments, the City View project was born, covering Ljubljana with street-level views as early as 1998. Ljubljana was presented as an "open-air museum," which was exceptionally advanced for the time: navigating the city via a sketch was a precursor to the concepts we now know as Street View.
The subsequent renaming to City Views reflected the project's expansion from a single city to multiple urban environments. The naming followed the logic of growth: from a single view to a multitude of views, from local to national.

MojaSlovenija.si – renaming the national chapter from "Glimpses of Slovenia"
As the project outgrew thematic segments and became a comprehensive digital presentation of Slovenia, it made sense to establish a name that carries the identity of the entire space. MojaSlovenija.si fulfilled exactly this function:

  • it emphasized the author's personal relationship with the documentation,
  • it created a sense of belonging and familiarity,
  • it allowed the project to become recognizable as national digital heritage.

The naming was also strategic: at a time when commercial and tourism platforms were emerging on the web, MojaSlovenija.si clearly highlighted the non-commercial, research, and cultural mission of the project.

3. Two decades of global recognition
For more than twenty years, the project was one of the most visited Slovenian web projects. By 2011, it reached more than 25 million unique IPs, held exceptionally high web metrics (PageRank 6/10, Alexa under 100,000), and became a reference point for digital spatial presentation. At a time when web visualization standards were still being formed, Burger Landmarks was already offering:

  • 360° panoramas,
  • interactive virtual guides,
  • systematic field documentation,
  • integration of natural and cultural heritage,
  • accessibility for people with mobility limitations,
  • educational value for schools, museums, and researchers.

In the professional community developing similar projects, it was recognized as pioneering. It was often cited as proof that it is possible to digitally document an entire country even before the appearance of large corporate solutions.

4. Historical significance today
Today, when spatial presentations are a part of daily life, the pioneering value of the project is even clearer. Burger Landmarks was:

  • the first comprehensive digital spatial atlas of Slovenia,
  • the first national 360° documentation project in the world,
  • a historical bridge between analog geography and digital spatial experience,
  • proof that an individual can create infrastructure that transcends state and commercial frameworks.

Its significance is not only technical or geographical, but cultural: the project has become part of the Slovenian digital identity and one of the longest-lasting independent web projects in the country.

Why the website is designed for large screens
The panoramic and virtual guides offered by burger.si are designed as a spatial experience, not a classic website. Their purpose is to provide the user with a sense of presence in space — something that requires technical and visual width that only large screens can provide.
On smaller screens of smartphones or tablets, a crucial part of the experience is lost:

  • the spatial dimension is no longer readable,
  • details are lost,
  • interaction is less precise,
  • loading is slower,
  • the sense of immersion disappears.

Therefore, the site is designed for large screens because they:

  • ensure optimal display quality,
  • allow for precise exploration of panoramas,
  • maintain the sense of spatial dimension that is the essence of the project.

Mobile users are provided with basic information and galleries, while the full panoramic experience is reserved for computers and other larger screens. This is not a limitation, but a conscious design decision that respects the nature of the medium — spatial photography.

Author: Boštjan Burger, MSc in Geography (Master of Science in Geography).
February 2, 2026

Copyright and Terms of Use

All visualization is the creative work of Boštjan Burger. The project is self-funded or funded through commercial projects. The website is a public good for viewing, but the content is private property. Each user is a guest by their own will and responsibility. Materials may not be lent, published elsewhere, or commercially exploited without written permission.

Use for educational purposes with proper citation (projections, worksheets, presentations) is permitted. The author is constantly undergoing professional training. Most texts are original; where they are summarized, sources are cited.

The author reserves the right to suspend or remove the project from the global web at any time.